SAP provides a comprehensive suite of tools and applications that enable you to harness the power of data-driven marketing strategies. With SAP, you can analyze customer behavior, personalize marketing campaigns, and track performance metrics in real time. Gain deep insights into customer preferences, optimize lead management, and enhance the effectiveness of your marketing efforts with our tailored SAP solutions.
Customer Experience (CX) and CRM
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372%
Three year return on investment
10%
Uplift in revenue
360°
Customer view
Increase your ROI with SAP’s CRM & CX Platform
With real-time and personalised omnichannel customer engagement, accelerate the outcomes that your business desires.
More than just a CRM
Guide Complex Purchase Journeys
Go beyond basic Lead and Opportunity management with SAP Sales Cloud. Guided Selling brings together multiple processes like qualifying deals and much more in an optimized workspace. It helps you identify the right opportunities, accelerate sales cycles with insights that leverage machine learning, and close more deals. Playbooks also help you define a standardized, step by step approach for your sales team to follow for each deal.
Keep Your Forecast Accurate
SAP Sales Cloud’s intelligent sales execution features provide insights into how opportunities are progressing through the pipeline. Pipeline Management and Forecasting aggregates your opportunity data and allows you to filter and view it in various ways to extract meaning. With the Pipeline Flow you see at a glance how your pipeline has changed over time. With a clear view of how opportunities evolve, you can see which ones aren’t progressing as expected and take action to keep your forecast accurate.
Uncover Hidden Relationships
Make fast account updates, get complete customer intelligence, and quickly scan a business card from your mobile device to create a lead or opportunity. Turn sales strategy into action with guided selling, and execute better with solutions for territory management, pipeline management, forecasting, quota planning, reporting, and analytics. Enhance onboarding, sales enablement, learning, coaching, and leadership development through integration with SAP Jam Collaboration.
